Tools for Entrepreneurs: Why Your StartUp Needs a Brand

Continuing with the Tools for Entrepreneurs series is a video about the importance of branding. The brand is an important part about creating a business. When you create a brand, you are able to grow from there and everything forward builds off of that.

Your brand tells you:

  • What your company is about
  • Provides a foundation for your business moving forward
  • Tells who your target audience is

Here is a very helpful video on why creating a brand is important. Pay very close attention and apply theses tips to your startup.

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