Continuing with the Tools for Entrepreneurs series is a video about the importance of branding. The brand is an important part about creating a business. When you create a brand, you are able to grow from there and everything forward builds off of that.
Your brand tells you:
- What your company is about
- Provides a foundation for your business moving forward
- Tells who your target audience is
Here is a very helpful video on why creating a brand is important. Pay very close attention and apply theses tips to your startup.